A recent poll of managing directors found that image was the most important thing in their choice of employees. Other research has shown that people make recruitment and personal decisions in the first thirty seconds of meeting someone. A staggering 93% of that first impression will be based purely on the image you project.
When we look good, we feel good, our confidence and self esteem increases. The right people and opportunities are attracted to us. As motivation increases, performance improves and there is an immediate boost to all interpersonal relationships. This improves our chances of success and ultimately increases the bottom line.
Increasingly, we make decisions relying largely on visual information. All personnel interfacing with customers and executives need to reflect the corporate brand image accurately. Do your staff match the company values, or do some of them let you down? Many companies teach presentation skills, but pay scant attention to the projected image. This is what people will notice first and remember, a bad first impression takes many subsequent meetings to correct. Your staff may not get the opportunity to do so.

I have worked with blue chip clients in FMCG, Financial services, Pharmaceuticals and Health Care markets. My background originates in Sales, Training, Marketing and Advertising. I have also worked creatively as a designer, and the above extensive experience means I have a very good understanding of client needs. Training courses can be tailor-made to your requirements.
Corporate image is increasingly used as part of team-building and improves both teamwork and motivation.