Designer Lingerie

As a stylist I know that good underwear makes or breaks an outfit. Great dresses can be ruined if the line is wrong. It also makes me feel desirable, sexy and elegant. Looking at what is new I found this lovely bra at Lingerieplease.co.uk from Gossard. It is called the Georgiana Balconette and is in lovely black and gold.

La Lilouche is a very new designer label  with Luxurious high quality lingerie in the boutique, where you can find beautiful hand finished silk lingerie pieces that are as sophisticated as they are erotic. from designer bras to the perfect babydoll for a  Romantic night in!

They  create only  limited editions collections using 100% silk fabrics, satin silk, Chantilly laces, with  exquisite details of ribbons, beads, swarovski crystals ,with each individual piece hand finished. Lalilouche.com

New at Selfridges exclusively is Pussy Glamore, featuring shades of pastel sea foam and truffle, with a delicate black lace detail and intricate edging, each bra is finished off with a back bow.  Both colour ways include thongs, bras and suspender belts, with the sea foam collection including a sexy nightie, to keep you looking and feeling cool between the sheets.

Whilst my favourite for French Lingerie in the UK is Agent Provocateur. With hugely successful models like Kate Moss, Alice Delall, Helena Christianson and Recently Pixie Geldof showing how to sizzle in style.

Agent Provacateur was founded by Joseph Corre, the son of Vivienne Westwood and his now ex-wife Serena Rees in 1994. The first store was opened in Soho with aims of selling high-end lingerie.


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All my favourite underwear is French. The Lingerie Department in Galerie LaFayette is a real treat!! Look at this wonderful feathers dressing gown from French designer Maguy De Chadirac.

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This is her first collection of Lingerie inspired by elegant pre-war Hollywood. Each beautiful piece comes gift wrapped in a signature black and gold box. Maguy is couture trained having worked for Alexander McQueen, Louis Vuitton, Yves St Laurent, and Christian Dior.


Maguy will also be offering clothes in the future- I love this silk slip dress. Bon Chance Maguy!! Visit Mensah W10 to see her fabulous collection.




New lingerie & concept store, Apartment C is set to surprise London’s Marylebone High Street, when it opens its doors on March 26th 2009.


Uber Stylish Owner Kenya Cretegny who I met at London Fashion Week  said: “For me Apartment C is about hanging out in a cool apartment in your knickers, drinking Hendrick’s Gin out of a tea cup and reading The Last Tango in Paris out loud!  It’s a mix of decadence, retro chic and surprise”.  

Set in a black and gold backdrop of Art Deco and 1960s furniture, discover a mix of whimsical lace lingerie, silk loungewear and hot new exclusive labels – as well as range of Parisian perfumes, costume jewellery, hand-picked vintage novels and fashion books.  Hidden at the back in the library, customers can enjoy a gin and tonic from an original 1930’s cocktail cabinet.0121



The interior of the store is as exciting as the stock.


Apartment C, 70 Marylebone High Street, London W1 

Exclusive and new lingerie labels include American labels, The Lake and Stars and VPL.  From Europe, Apartment C will be featuring innovative Dutch label Marlies Dekkers, launching Wundervoll label from Berlin, and the French lacy loungewear label Elise Aucoutourier.   UK highlights range from Made by Nikki, Alöe to Eco Boudoir.  Also on sale are key pieces from Princess Tam Tam and Damaris.   The store is organised into two separate rooms, The Lounge and The Library.  Customers enter into the Lounge, where a range of pretty printed lingerie and hand-crafted bras are displayed under vintage chandeliers, set against black walls.  The range of Parisian perfumes & body products can be found in an original Louis XV wardrobe.   


Fancy a laid back experience Gin and Tonic in a 1930′s original bar while you peruse the books and underwear? Sounds cool to me.